Recraft

Recraft is the first generative AI design platform specifically built for vector art and professional illustration, allowing for infinitely scalable graphics suitable for production.

Core Technical Capabilities

• Native Vector Output: The only major tool generating true SVG and Lottie animations natively from text.
• Style Consistency: A sophisticated system for locking in a specific illustration style across dozens of different icons.
• Infinite Canvas: A professional workspace for generating, grouping, and editing multiple assets together.

Key Functional Modules

• Icon Set Generator: Produces a unified set of icons for apps or websites with a single prompt sequence.
• Vectorizer: A high-quality internal engine that converts raster images into clean vector paths.
• Raster-to-Vector Cleanup: Tools to simplify paths and anchor points for professional design use.

Professional Applications

• UI/UX Design: Generating consistent icon libraries and flat illustrations for web and mobile apps.
• Brand Identity: Rapidly prototyping logo concepts in a format that is ready for physical production.
• Infographic Creation: Developing stylized vector charts and data visualization elements.

Pricing and Access Model

Recraft offers a very accessible freemium model. Paid tiers allow for private generations and priority processing. Available as both a web and mobile app.

Practical Implementation Ideas

• Instant Website Illustrations: Generating a matching set of “Tech-minimalist” illustrations for startup pages.
• Vectorizing Sketches: Uploading a pencil sketch and having Recraft turn it into a professional vector file.